DAZN, the global sports streaming platform, has announced a major expansion of its Serie A coverage. The company has acquired exclusive and non-exclusive broadcasting rights for Italy’s top competitions in two key international markets: the United States and the United Kingdom. This move strengthens DAZN’s long-standing partnership with Serie A and further cements its role as a leading destination for premium football content.
Starting from the 2025/26 season, DAZN will stream all Serie A matches domestically in Italy, while also bringing Italian football to millions of fans abroad. Here’s how coverage will look in the new territories:
In addition to full match coverage, DAZN also acquired highlight rights for Serie A, Coppa Italia, and the Supercoppa Italiana in nearly all global territories. Highlights packages—ranging from two to three minutes per match—will be available within an hour of the final whistle.
This agreement builds on DAZN’s previous international deals covering Spain, Germany, Austria, Switzerland, and Japan, where it will continue streaming Serie A through 2027. According to reports, another major market is expected to be announced soon.
Since 2018, DAZN has deepened its collaboration with Serie A, becoming the primary domestic broadcaster starting from the 2021/22 season. The latest move reinforces DAZN’s ambition to be the global hub for Italian football, especially during the FIFA Club World Cup 2025 when interest in Serie A clubs is at its peak.
Serie A remains one of Europe’s most prestigious leagues, featuring iconic clubs like Juventus, Milan, Inter, Roma, and Napoli. Broadcasting rights are a critical source of revenue for the league and clubs alike. As media consumption shifts toward streaming platforms, partnerships like this are essential for expanding reach and engaging younger, digitally native fans.
DAZN’s strategy aligns with a broader trend in football media: direct-to-consumer streaming is replacing traditional pay-TV in many markets. This approach offers fans more flexibility and access while helping rights holders like Serie A monetize global interest more effectively.
Fans in the UK and Ireland will enjoy a level of Serie A coverage never seen before on DAZN, with most matches available live and full replays on demand. U.S.-based Spanish-speaking audiences will also have a dedicated home for Serie A content, including live games and highlights.
“Serie A is one of the most prestigious football leagues,” said Pete Oliver, CEO of DAZN Growth Markets. “Our partnership has grown stronger, especially since DAZN became the main broadcaster in Italy from the 2021/22 season. This deal cements DAZN’s position as the global football platform, expanding across Europe and the Americas and giving fans unparalleled access to Italian football.”
For Serie A, this represents an important milestone as it continues to grow its global footprint and remain competitive with other major European leagues like the Premier League, La Liga, and Bundesliga.
DAZN’s acquisition of Serie A TV rights in the USA and UK demonstrates the league’s international appeal and the platform’s ambition to dominate the football streaming market. From exclusive matches to highlights and on-demand replays, fans worldwide can look forward to unprecedented coverage of Italian football in the seasons ahead.
Last Update: July 2025
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